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Branding is a Lot Like Dating

Branding is a Lot Like Dating

Everyone has a bad dating experience.  Remember that one time you went out with that person who couldn’t stop talking about themselves?  Or maybe they decided you didn’t “look” like someone they’d want to date?  Those dates normally... Read more
What is Digital Brand Management

What is Digital Brand Management

What Is a Digital Presence? Digital brand management takes traditional brand management principles and applies them to customer experiences across multiple digital mediums.  Digital Presence Management (DPM), also known as Digital Brand Management, can be defined as... Read more
Does My Company Need a Website?

Does My Company Need a Website?

Many small companies run on a shoestring budget. I’m a small business owner myself. I know. Every single purchase a small business owner makes has to be evaluated and measured to ensure that it is a necessary expense. Essentially not just a want, but a true... Read more

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